The Rossoneri have entered the thriving esports arena by joining hands with top esports group, QLASH.
This alliance signifies AC Milan’s initial move into the rapidly expanding competitive gaming sector, linking up with esports titan QLASH.
The agreement will witness the Italian football club, branded as “AC Milan QLASH,” participate in numerous esports competitions worldwide.
QLASH, recently honored as the premier Italian gaming team, will collaborate with the football powerhouse to assemble teams for football simulations such as FIFA, and potentially other esports games.
Significant upcoming events include the FIFA Global Series and the FIFAe Club World Cup, in addition to the popular mobile title Brawl Stars.
“We are excited to reveal this brand-new collaboration with QLASH,” stated AC Milan Chief Revenue Officer Casper Stylsvig.
“We firmly believe this will be a thrilling and incredibly captivating journey, for both ourselves and our supporters globally, and we are delighted to embark on this venture into a burgeoning global ecosystem like esports alongside a leading partner such as QLASH.”
Luca Pagano, QLASH Co-Founder and CEO, also embraced the partnership: “Esports presents a substantial growth prospect for conventional sports entities, who possess a genuine opportunity to connect with new demographics through impactful and enjoyable experiences.”
“We are enthusiastic and honored AC Milan selected QLASH as their esports branch, not solely operationally, but also from a branding and commercial perspective.”
The piece then proceeds to mention a separate discussion with Luckbox CEO Quentin Martin, implying this segment might be part of a broader article concerning esports and its connection to traditional athletic pursuits.
He immersed himself in the world of competitive gaming wagers, boldly forecasting its potential to surpass conventional sports betting during his years. The complete dialogue is accessible through the provided link.