BtoBet, a prominent sports wagering platform and branch of NeoGames, has designated industry veteran Freddie Bowring as their new VP of Sales. This calculated decision strengthens their executive team as they pursue further expansion.
In his latest position, Bowring will lead BtoBet’s sales initiatives, concentrating on cultivating connections with vital collaborators and propelling revenue upsurges. He contributes extensive expertise from his prior roles at IMG Arena, where he refined his abilities within the sports betting realm.
This appointment arrives at a critical juncture for BtoBet, as they build upon their notable history of securing and extending collaborations with significant entities such as William Hill, Betfair, and PremierBet.
Dima Reiderman, Managing Director of BtoBet, conveyed his eagerness, stating that Bowring’s profound comprehension of the sector will be essential in broadening their international presence and aiding top-tier brands in utilizing BtoBet’s technological solutions.
Bowring also shared his enthusiasm, expressing appreciation for the chance to collaborate with such a skilled group.
The BtoBets sports wagering system is renowned for its adaptability and advanced technology, placing it at the forefront of the field. I am enthusiastic about embracing fresh challenges and working together on revolutionary accomplishments. Leveraging the organization’s robust base, I am keen to contribute to its strategic objectives of preserving its dominant market share while investigating emerging and promising prospects.